Description
Giovanni Root 66 Max Volume Shampoo is formulated for limp, lifeless hair, using the brand's Eco Chic Technology with what Giovanni calls horsepower expanders to increase body and shine while infusing a weightless texture. It's a salon-quality, colour-safe shampoo built specifically to counter flat, fine hair rather than being a general everyday cleanser.
What It's Formulated To Do
- Increases body and shine in limp, lifeless hair
- Infuses a weightless texture rather than heavy volume products that can feel stiff
- Colour-safe, so it's suited to coloured or treated hair as well as natural hair
What's Not In It
Giovanni formulates this shampoo without harmful sulfates, PEGs, parabens, mineral oil, propylene glycol, phthalates or artificial dyes. It's vegan, cruelty-free, and infused with natural botanical ingredients in recyclable packaging.
Why "Weightless" Matters For Fine Hair
A lot of volumising shampoos rely on heavier polymers or waxes to physically coat and thicken each strand, which can leave fine hair feeling stiff or coated rather than genuinely fuller. Giovanni's approach here is aimed at boosting body and shine while keeping the texture weightless, which is generally what makes the difference between hair that looks fuller and hair that just feels heavier.
How To Use It
Apply to wet hair, work into a lather, and rinse thoroughly. Because it's colour-safe, it's suitable for regular use even if you colour or chemically treat your hair, though as with any shampoo it's worth following up with a lightweight conditioner if your ends need extra moisture.
Who It Suits
This is a good option if your hair is fine, flat or lacking body, and you want a colour-safe, sulfate and paraben free shampoo built specifically around volume rather than a general all-purpose formula. Giovanni has been family owned and operated since 1979. For more from the same brand, browse the Giovanni collection, or see our wider range of shampoos.
Storage
Store at room temperature away from direct sunlight, and keep the cap closed between uses.
